The Simon Wiesenthal Center (SWC) announced on Tuesday a campaign to confront anti-Semitism at Ben & Jerry’s and its parent company, Unilever, in response to the ice cream maker’s recent boycott of Israel. The campaign, which launches with print ads in Jewish newspapers around America, calls on consumers, states, and legislators to hold Unilever accountable for anti-Semitism tied to its organization. A copy of the SWC advertisement as it appeared in one paper, the Cleveland Jewish News, can be found here. [Simon Wiesenthal Center press release]